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Saturday, October 17, 2026
CoreSpace Blog

Cadillac Adopts Apollo Program Playbook to Construct Unit from the Ground Up for Australian Startline.

Approximately twelve months previously at the Nevada Grand Prix, Cadillac were at last given the official approval as the world of Formula One's newest entrant for 2026. Building the squad from nothing has involved a hectic work rate that the principal, Graeme Lowdon, has likened to the Apollo program. As the sport arrives on Vegas this race weekend, the team understand the clock is ticking.

The Tight Timeline to Australia

At the season finale of the season to be held in the United States, with just over a hundred days to go before they hit the circuit for the inaugural time in Melbourne at the 2026 opener, the Cadillac F1 project have come on in leaps and bounds but, in what must seem like a monumental challenge, they are cognizant there will never be enough hours in the day.

The CTO, Nick Chester, came aboard the nascent operation in March 2023 shortly after it was established, when the organization were without even an confirmed place. He has been at its heart from that point and enjoys a wry smile when reflecting on the experience.

“You might get a short period thinking back at what the team has achieved and say: ‘Wow, how impressive what we have built in a short three-year period,’” he notes. “But then the following moment you think: ‘Well, there is still a great deal to do.’”

An Unprecedented Task

Chester achieved victories at the Renault team in Fernando Alonso’s title-winning years of 2005/2006 and was in charge of technical direction at the recently formed Mercedes-Benz Formula E team, but no previous experience has been quite like the mission of introducing the all-American Cadillac name, a factory team supported by the owner, General Motors Corporation, into F1.

“Establishing an Formula One team from scratch, when are you ever going to get a chance to do that?” he says. “It's unparalleled. In an existing team you rarely get the opportunity to transform cultural approach.”

With each day that passes thoughts are more focused on the impending decisive point in Australia and goals are being managed.

“You have to assume that any new team entering the sport is likely to start at the back but merely participating will be an accomplishment in itself,” Graeme Lowdon noted recently and while Nick Chester shared this view he felt the squad had a reputation to build as well.
“The first thing we intend to prove is that we deserve to be there,” he emphasizes. “In order that we turn up and we perform competently. We seek to prove that this is a professional operation performing the correct procedures on the track. When we prove that our credentials are solid, then we aim to demonstrate improvement after that.”

Driver Lineup and Hiring Push

In August they contracted Sergio Pérez and Valtteri Bottas as their racers for 2026, a duo distinguished for their vast knowledge in competing at the sharp end in two championship-winning squads, the Red Bull team and the Mercedes team, and the Finnish driver reflected the attitude of fighting spirit.

“Certainly, we are pragmatic,” Bottas stated. “We face a huge amount of work to do, and it will likely be most likely a tough opening, because it's the top level of motorsport. But we aren't joining to remain at the rear. I believe with this setup, with these individuals, this staff, there’s no reason why we shouldn’t be able to progress rapidly up to the pace and taste victory.”

To that end hiring has been in top gear, with employees now at in excess of 400 and scheduled to reach the goal of 600 members swiftly. In addition to their existing facility at the UK base, the team are in the midst of building an main base at the Fishers location in Indy and there is the GM works in Charlotte, where they are developing the center to build the power unit, scheduled for 2029 – until then they will run power from Ferrari – and the Toyota wind tunnel in Cologne. It is a complex organisation, contrary to the trend in Formula One for more centralization, and has prompted the new cultural approach to which Chester referred to.

Space Mission Model

“We've drawn heavily from the Apollo program,” remarked Lowdon shortly before the Silverstone race in mid-season. “We have a clear-eyed view, we understand how tough it is. The deadlines, are incredibly tight. Alright, we aren't launching a lunar mission, but the pressure is comparable.”

So they have implemented, rather than the usual hierarchical system, a non-hierarchical approach akin to that of the space agency's, where there were a variety of specialist groups all working on different aspects of the program in a different facilities.

“If you have to go through a procedure where an issue arises and they raise it up to their team leader, that leader communicates with a manager somewhere else, it is relayed back, it’s super slow,” says the CTO. “We give authority to people to handle things directly. Moving away from hierarchical consent for each action is much smoother and faster.”

Upcoming Challenges

The effectiveness of this flexible approach will be evaluated in the pressure of racing in 2026 and there is no little amount on the line for the sport, too. The Cadillac team have recruited as their test driver the 25-year-old Californian Colton Herta

About the author

Holly Barron

A tech enthusiast and digital strategist with over a decade of experience in software development and emerging technologies.

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